Let us present you another way of travelling, an authentic experience, a journey of learning, discovery and mutual respect.
Our mission is to create inspiring journeys for travellers. We take our customers on various tours across Morocco to bring them closer to local communities and their rich cultures. We are committed to delivering authentic, memorable experiences that inspire you and stay with you for life, and we make sure these experiences contribute positively to the local people and environment of the places you visit.
Being travellers ourselves, we know what is essential to create perfect trips and each trip is designed to get to the beating heart of a destination, as well as to understand and respect the local way of life.
The Alternative Morocco promotes cultural eco-friendly tourism and responsible travel. We also work as an organisation encouraging travellers to actively participate in local people’s lives and environmental protection. We are dedicated to preserving the rich Berber heritage and natural, untouched beauty of various regions in Morocco.
We also ensure that local communities benefit more directly from tourism. By contributing 20% of our profit, we support them and help them develop responsible, effective practices to restore the environment.
We give you the chance to experience for yourself how your travel contributes towards improving the lives of local people. Our project gives you an opportunity to fully contribute to the local community’s lives. Through active participation, both locals and travellers will gain a better understanding of their cultural differences, lifestyle, traditional knowledge and beliefs.
Begin your adventure with us through the ancient caravan routes, rugged mountains and majestic deserts in the land of 1001 colours, rich culture and native nomadic tribes.
Our unique journeys will lead you to discover the old and new Africa, from indigenous Amazigh culture to Arabic, Jewish and European influences, where the past meets the modern creating a beautiful blend of unique, diverse heritage.
At The Alternative Morocco, we pride ourselves on crafting tailor-made itineraries that cater to the unique interests and preferences of each traveler. Whether you seek adventure, cultural immersion, or relaxation, our team works closely with you to design a personalized travel experience that reflects your vision.
Our bespoke itineraries include a variety of activities, from guided tours of historical sites to culinary experiences with local chefs. This personalized approach not only enhances your travel experience but also ensures that you engage meaningfully with the local culture and community, creating lasting memories.
Cultural Exchange Programs
Our cultural exchange programs are designed to foster meaningful interactions between travelers and local communities. These initiatives allow visitors to engage with Moroccan culture through workshops, home stays, and community projects, promoting understanding and appreciation of the local way of life.
By participating in these programs, travelers not only gain unique insights into Moroccan traditions and customs but also contribute to the sustainability of local communities. This immersive approach helps preserve cultural heritage while providing a platform for travelers to learn and grow through shared experiences.
Eco-Friendly Practices
At The Alternative Morocco, sustainability is at the core of our operations. We are committed to implementing eco-friendly practices that minimize our environmental impact while enhancing the travel experience. From using local transportation methods to sourcing food from sustainable farms, we prioritize practices that protect the beautiful landscapes of Morocco.
In addition to our operational practices, we educate our travelers on the importance of responsible tourism. By encouraging guests to respect local ecosystems and engage in conservation efforts, we aim to create a positive footprint that benefits both the environment and the communities we visit.
Customer Testimonials
Our customers' experiences are a testament to the quality and authenticity of our services. We take pride in the positive feedback from travelers who have embarked on transformative journeys with us, sharing stories of connection, adventure, and cultural immersion.
These testimonials not only highlight the unique experiences we offer but also reinforce our commitment to exceptional service. Many of our guests return to explore more of Morocco, often recommending us to friends and family, which speaks volumes about the impact of our travel experiences.
