The Alternative Morocco is an independent travel design company based in Marrakech, Morocco and London, UK.
We believe in authentic cross-cultural experiences.
Our mission is to create inspiring journeys that focus on the culture, heritage, and diverse landscape of Morocco. From the wild coastline and majestic mountains to lush oases and enchanting deserts, we take travellers to the essence of every charming corner in Morocco.
We design unique tours & activities to connect travellers with local communities and their rich cultures. We specialize in creating tailor-made itineraries, private and shared tours in a way that is sustainable, responsible, and supportive for the local communities.
We are committed to delivering authentic, memorable experiences that inspire you and stay with you for life, and we make sure these experiences contribute positively to the local people and environment of the places you visit in Morocco.read more
Our Cultural & Solidarity project focus on slow, conscious exploring where fair cultural exchange and mutual respect are in the centre. Our philosophy is to give back to local communities in places we visit to enrich lives and protect the environment.
Our project gives you a unique opportunity to settle into local communities way of life and fully contribute to the local economy. Through active participation, we create a different, alternative experience of tourism in Morocco, a journey of learning, discovery and mutual respect.
We aim to create a sustainable environment that develops enriching cultural exchanges, mindful interactions and a deep sense of connection between local inhabitants, travellers and nature.read more
We contribute 20% of our profit to local communities, provide them with educational supplies, daily necessities and support them in developing responsible, effective practises to protect the environment. From participating in ancient traditional cultural activities you will witness how well your travel improves the welfare of local people and makes a difference to the environment.
Our travellers are our best advocates. We take great pride in taking care of our guests and their travel plans in Morocco. We connect with travelling communities, mindful explorers and storytellers. Our guests become our friends, frequently returning to Morocco and recommend our specialist travel services to friends, colleagues and family when planning a trip to Morocco.
We take special care in planning memorable journeys. Our adventures are inspired by Morocco's rich heritage, culture and communities. Our wide range of itineraries are designed around travellers interests and expectations. We design unique tours across diverse regions of Morocco and offer 24/7 support to assist you throughout your journey.
The Great Sahara Desert As we’re watching the last sunsets of 2020 in the peaceful surroundings of the Great Sahara Desert, we look back and reflect on the extremely challenging and unusual year. Without a doubt, 2020 has been tough for all of us and changed our lives in ways we could never imagine. We…