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About Us

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The Alternative Morocco is an independent travel design company based in Marrakech, Morocco and London, UK.

We believe in authentic cross-cultural experiences.

Our mission is to create inspiring journeys that focus on the culture, heritage, and diverse landscape of Morocco. From the wild coastline and majestic mountains to lush oases and enchanting deserts, we take travellers to the essence of every charming corner in Morocco.

We design unique tours & activities to connect travellers with local communities and their rich cultures. We specialize in creating tailor-made itineraries, private and shared tours in a way that is sustainable, responsible, and supportive for the local communities.

We are committed to delivering authentic, memorable experiences that inspire you and stay with you for life, and we make sure these experiences contribute positively to the local people and environment of the places you visit in Morocco.

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Top picks of the month

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文化与社区

The Ancient Caravan Routes ∴ 01-10/04/2026 ∴

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Adventure Seekers
情侣
家庭
朋友们
遗产 & 文化爱好者
Nature Lovers
独自旅行者
Discover authentic Morocco on our 10-day journey taking you on the ancient…
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冒险与旅行癖

1 Day Private Tour 4 Valleys of The Atlas Mountains From Marrakech

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情侣
家庭
朋友们
遗产 & 文化爱好者
Nature Lovers
Discover Morocco’s iconic mountain surroundings on our private trip, taking you deep…
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自然与联系

2 Day Private Trip to Ouarzazate From Marrakech

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情侣
家庭
朋友们
遗产 & 文化爱好者
Nature Lovers
Follow the ancient southern caravan route on this private tour to the…

Explore more holidays according to your needs.

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Our Project

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Our Cultural & Solidarity project focus on slow, conscious exploring where fair cultural exchange and mutual respect are in the centre. Our philosophy is to give back to local communities in places we visit to enrich lives and protect the environment.

Our project gives you a unique opportunity to settle into local communities way of life and fully contribute to the local economy. Through active participation, we create a different, alternative experience of tourism in Morocco, a journey of learning, discovery and mutual respect.

We aim to create a sustainable environment that develops enriching cultural exchanges, mindful interactions and a deep sense of connection between local inhabitants, travellers and nature.

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Why book with us?

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支持我们的事业

我们将 20% 的利润贡献给当地社区,为他们提供教育用品、生活必需品,并支持他们制定负责任、有效的做法来保护环境。通过参与古老的传统文化活动,您将见证您的旅行如何改善当地人民的福祉并改善环境。

Our Project
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好评如潮

我们的旅行者是我们最好的倡导者。我们为照顾我们的客人及其在摩洛哥的旅行计划感到非常自豪。我们与旅游社区、细心的探险家和讲故事的人建立联系。我们的客人成为我们的朋友,经常返回摩洛哥,并在计划前往摩洛哥旅行时向朋友、同事和家人推荐我们的专业旅行服务。

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50 多项独特体验

我们特别注重规划难忘的旅程。我们的冒险之旅受到摩洛哥丰富的遗产、文化和社区的启发。我们广泛的行程是根据旅客的兴趣和期望设计的。我们设计横跨摩洛哥不同地区的独特旅游,并提供 24/7 支持,在整个旅程中为您提供帮助。

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Latest News

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Best Day Trips From Marrakech to the Atlas Mountains: A Complete Guide

Don’t get me wrong—Marrakech is absolute magic. The scent of orange blossoms in the air, the relentless energy of Jemaa el-Fnaa, and the hidden courtyards of gorgeous riads are unforgettable. But let’s be completely real: after a couple of days of dodging speeding motorbikes in narrow alleyways and haggling for rugs, your senses are going…

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